Hotel with house face is trend.
More than ever, guests create a high expectation about the hospitality experience we should leave recorded in their memories. It is not for less, because in general it is a planned trip with much loved people, and every detail will leave the memorable stay.
I believe very much that it is the professionals of a hotel that make the difference in the minds of guests. Being well treated, receiving information beyond trivial, serving as a consultant for doubts, indicating places of tour are part of the service. That’s what the guest expects of us. And people are responsible for this close contact. So if the information comes combined with a smile, even better. With more focus on experience, here are 7 interesting creative trends that we hope to be emerging in 2019 and in the coming years.
1. Even more personalized experiences
Hotels will have to focus on creating memorable experiences for their guests, rather than simply offering amenities and services. They will learn to be creative in adapting their experiences to guest preferences. This includes personalized greetings and rooms according to your preferences, as well as exclusive products curated by the hotel.
2. House face
Taking a cue from state-of-the-art Airbnb lodgings, hotels are adding coffee machines and even home-style kitchenettes to suit their long-term guests.
3. Weekend Getaways
In the year 2019, many holidays coincide with the weekend, but this should be overcome with creativity by the hotel chain. Therefore, there is a tendency to increase weekend stays. We can look at positive growth in this category. To attract these travelers, hotels should consider creating longer weekend promotional packages.
4. Personalized entertainment
In 2019, guests will see TVs streaming their own subscribed content from Netflix, Amazon Prime, YouTube and other streaming platforms. This trend will make the guest experience simpler and more effortless. At the same time, guests will still enjoy the feeling of personalized and friendly hospitality.
5. Integration of all local things
In 2019, hotels will be integrating the guest experience with local culture. The hotel of the future will become a focal point for locals as hoteliers embrace local retail and outsource more services to local businesses such as dry cleaning or deliveries. Hotels are also becoming cultural centers where guests can enjoy fitness classes, massages, concerts, arts and more alongside the locals. This trend requires adding local touches to the hotel’s design, as well as engaging local designers and artists to create a unique atmosphere.
6. Observation of the behavior of millenials
The hospitality industry will be evolving rapidly in 2019. Hotels will have to find creative ways to meet the high expectations of modern travelers, especially millennials, who today make up the majority of frequent travelers who also like to stay on budget. Keeping up with changes in consumer tastes and the emergence of technology will bring many innovations much needed to perpetuate the hotel in this competitive market.
7. Ecotourism on the rise
Ecotourism will increase as people are traveling more to niche places. It’s all about escaping the concrete jungle we’re all living in. It’s a way to get together with nature and experience beauty.
@NilsonBernalHospitality
Co-Founder and CEO da Plataforma Bymschool. Consultor na área da hotelaria e hospitalidade, palestrante e escritor. Atua na Indústria de hospitalidade há mais de 25 anos em companhias como Complexo Jurema Águas Quentes Resorts, Bourbon Hotéis & Resorts, Mabu Hotéis & Resorts, Bristol Hotéis & Resorts e Atlantica Hotels International. É embaixador pela Divine Academie Française des Arts Lettres et Culture (Paris). Membro Executivo de Honra da Academia Europeia da Alta Gestão desde abril/2019. Atualmente mora nos EUA estando a frente de vários projetos.